Measuring Customer Satisfaction

So the question is simple, “Are You Measuring Customer Satisfaction?” You must ask yourself this question now. Finding out what customers want to tell you may be as simple as asking them. There is a natural tendency to want to know as much as possible about what your customers think and feel about your product.

It is no secret that companies want to hold on to their customers. After all, repeat customers are a key part of success in the business world. The general belief is that it costs companies much more money to get new clients than it does to simple keep existing customers. This is why measuring customer satisfaction is so vitally important.

If customers shop at your online store or retail store and end up unhappy, then the odds are good that they won’t be returning. You have not only lost their business, but you have to suffer the potential fallout from others that they complain to about their experience at your store. These are some of the problems that result from the lack of measuring customer satisfaction.

The bottom line is that you want your customers to be happy, and the importance of measuring customer satisfaction cannot be discounted. There are a wide variety of ways in which you can assess how pleased or displeased your clients may be.

If you run a business in which your employees interact with customers one on one, of course you can simply ask them in person. For example, restaurants frequently ask customers, “How was everything tonight?”

However, with many other types of business, including online stores, it can be trickier to find a way of measuring customer satisfaction. The good news is that there are new methods available that perfectly suit ecommerce. For example, there are now customer feedback questionnaires and satisfaction survey software that is easily integrated onto your website.

If you are running a business and not measuring customer satisfaction, you may be losing valuable profits each year. It is time to reassess and start finding a way to gauge the happiness of your clients. As a result, you can often make much needed changes to your company that result in a better functioning business.

Post from: Social Media Vision

Are You Measuring Customer Satisfaction?

You now have an opportunity to receive the Internet marketing education that can last a lifetime.

The Secret Classroom

It’s not an ebook that overpromises and underdelivers.

It’s not a software tool that teases you with an “easy” button and leaves you disappointed.

And it’s not a seminar that doles out a few juicy bits and then asks you for your money.

On the contrary…

The Secret Classroom is the course that the Internet marketing community has been waiting for… even begging for..

I’m sure you’ve heard of Joel Comm’s internet marketing reality show, The Next Internet Millionaire, and perhaps even the Secret Classroom which was 12 DVD product released soon after.

Well, Joel has now put all DVD’s, workbooks and bonuses online in a private member’s area and he’s slashed the price to make it literally a no brainer for you to get instant access today.

You’ve undoubtedly heard of the legends who are a part of this 22-hour one of a kind event.

Check out this amazing roster…

- Mark Joyner (the Godfather of Internet marketing!)
- Armand Morin (made over $25,000,000 in his online business!)
- Jeff Walker (responsible for more successful product launches than anyone else!)
- Marlon Sanders (a living legend of online marketing!)
- Mike Koenings (no one knows online video like this guy!)
- Brad Fallon (can you say StomperNet?)
- Kristopher Jones (CEO of Pepperjam Search!)
- Mike Filsaime (the world’s viral marketing expert!)
- Ray Edwards (gets $10,000+ to write a sales letter!)
- Dave Taylor (prolific blogger, author and speaker!)
- Perry Marshall (the world’s leading AdWords expert!)
- Rich Schefren (the guru to the gurus!)

You could pay thousands of dollars to attend a conference where SOME of these people are speaking…

… but you will never find them all together teaching for up to two hours each!

Only twelve people were privileged to attend this exclusive seminar.

Now, for the first time…

YOU ARE INVITED!

To Watch All 22 Hours ONLINE!

And check out the amazing intro video at SecretClassroom.com and then take advantage of the lowest price ever for this incredible product.

Post from: Social Media Vision

The Secrets of Twelve Internet Millionaires Revealed

by guest Blogger Hanna Watson

Social media is being used for just about everything these days from keeping in touch with friends to promoting a business. While it works well for these uses, it can also be a great tool for doing good and making a change in the world as well. Perhaps the biggest and most successful example of this is the use of social media in the Obama campaign and in the recent health care debate. It worked for them and it can work for you too. Here are some reasons why you should consider it, if you’re not already utilizing social media tools for your charity, group or organization.

• You can spread information rapidly. Social media is a great way to get the word out about what you’re doing and what you support. Information on blogs, Facebook and Twitter is copied, pasted and spread around quickly, making it easier to inform.

• Let people know about real events. Using social media, you can easily let people know about real events in the community that your organization is taking part in. They can add it to their personal calendars and get updates and reminders about it as well.

• You can find new supporters. Every time someone links to your profiles, articles or videos through social media your organization gains a potential new supporter. Many people may not be familiar with your organization or what you support and the whole social aspect of social media can be a great way to spread the word.

• It’s easy to post a variety of media. Some people will be especially moved by photographs while others will require the action of a video to be engaged. Social media makes it easy to employ all of these different kinds of media in one place.

• You can support other charities as they support you. Social sites are called such because they support online communities, and as part of that community you can help lend a hand to other groups by supporting them through your site as well. When you help them, they can help you back and you both will get the support you need.

• It’s easy to get feedback. With social media it’s easy to get feedback from your supporters (or opponents) on what you’re doing right and what you’re doing wrong. It can make a big difference in the success of your future endeavors.

This post was contributed by Hannah Watson, who writes about the distance learning colleges.

She welcomes your feedback E-mail: HannahWatson84 [at] yahoo [dot] com

Post from: Social Media Vision

How Social Media Can be a Valuable Tool in Promoting Your Cause

The growing topic on Twitter and the Blogosphere is how Online Marketers are becoming very bitter with the increase competition in Social Media Marketing.  You may have witnessed statements like “Everyone is a Social Media Expert” or “I hate how everyone thinks they are a Social Media Marketer”

Put Away The Social Media Hatorade

There seems to be a lot of animosity going on lately but the Top Social Media Strategists in the Web 2.0 world doesn’t seem to care to be affected by this battle.

The truth of the matter is this and its quite simple really.

“Social Media Marketing is the new standard and instead of fighting it, we must embrace it or be left behind”

Embracing Change

Remember back then in the DOT.COM boom where supposedly have a Dot.com business will make you MILLIONS & MILLIONS of money for everyone!!!  Well of course we found out the hard way just because we got online does not mean it’s instant cash.  Keep in mind everyone back then was gunning for a dot.com business, it was a race more or less.  Back then, entrepreneurs were hating on the competition and wanted to be the first to win the race.  However, the race and dot.com business bubbled and simmered down and now everyone is online.

The same concept applies to this day, who cares if everyone is using Social Media Marketing tactics.  Guess what, this is starting to become the normal practice and eventually everyone will use Social Media Marketing tactics in their business.

This is Business 101 folks, instead of being paranoid and bitter about competition.  Embrace competition and find ways to improve yourself and focus on how to be successful rather than pouting and complaining because your Mother is right, “It won’t do you any good”.

So what can we do while the Marketing Revolution shifts and starts conforming the entire world to this new change?  Instead of whining about the competition lets focus on these aspects, shall we:

• Start building your online presence in full affect to get a head start from your competition who hasn’t signed up on board with Social Media Marketing yet.  We are at an advantage while most people are afraid to embrace this new change, why not start building a great gap in your head start before your competition wises up and hops on the bandwagon.

• For your current competition who use Social Media Marketing now, constantly learn and read new things on how to improve your current marketing methods,  You can never learn too much.  Also, learn from the best even if it’s your direct competitor.  Just like Microsoft and the great painters in the world, they steal great ideas, upgrades it, and make it their own.  Sometimes to be successful you have to mirror the best but make it your own.

So let’s all put away the Social Media Hatorade and re-focus our efforts on how to be successful instead of focusing on things we can’t change.  Social Media Marketing is here to stay and we can either embrace it or be left behind.  Whats your decision?

Post from: Social Media Vision

Put Away The Social Media Hatorade

Social Media Made Simple

I often see many large corporate companies out there over analyzing and over stressing marketing methods of Social Media to make it very complicated.  The approach tatic these way too serious companies use makes the the average Joe Schmo feel inferior.

How can you put your trust into something that you are blindly leaping into?  If something is that complicated and that detailed that for a simple marketing strategy in just increasing your presence and bringing in more business is becoming way over your head, then it’s time to take a step back and re-evaluate things.

What are your goals?

• Increasing your online presence
• Developing your brand and engagement with the online community
• Staying Cutting edge
• Getting the best Return On Your Investment
• Increasing your business

You see you can pretty much sum up what you want in 5 bulletin points or less.  To break it down even more, Social Media is all about engagement, building an online presence through a social community that leads to building relationships.

Lets not make matters more complicated than it really is.

Keep It Super Simple (K.I.S.S)

Let’s think about this for a second, the methods they are offering you and the 300 page essay campaign they are drawing up for you, is it really a Super Secret Method that nobody has?

Are the methods they bring to the table really that complicated that an average business can’t even fathom of comprehending on what to do next?

The answer is no.  Everyone knows what must be done for their Internet presence and its either 1 or 2 things

1.)  They are afraid to embrace new changes

2.)  They don’t have the time to do or don’t want to do Social Media

For example:  We all know how to cut the grass but do we sometimes either pay a local neighbor kid to cut the grass for us even if we are very capable in cutting the grass ourselves?  Of course we do, why because its easier paying the kid to do it than ourselves.

So if you are going to pay for a Social Media Consultant rely on tips & advice where they treat you on the same respect level rather than talkign down to you making you believe you don’t know squat about trying to even do this on your own.

Here’s the secret,

Every powerful marketing, technology and Social Media campaign strategy out there……can be found on the internet!

Nothing is hidden no more, no more hidden information, all the information out there can be found online now.  Don’t fall for the uptight corporate sales man pitch..

In the words of the “Waterboy” – “You can do it!”

Post from: Social Media Vision

Social Media Shouldn’t Be Corporate Complicated

Power 150: http://adage.com/power150/

I have been awarded the Power 150 Badge and my blog is now published in the Advertising Age Power 150 Blog Rankings.

If you don’t know what the Power 150 is here is an excerpt from the site..

“The Power 150 is a ranking of the top English-language media and marketing blogs in the world, as developed by marketing executive and blogger, Todd Andrlik. It’s really as simple as that, except that the name isn’t strictly accurate: It currently ranks more than 500 blogs written about all types of media and pretty much every imaginable marketing discipline. ”

Social Media Vision is a fairly new blog and in the short time span it has been live, I already recieved great success with a PR rank 3, over 105 GFCS, High Alexa & Technorati ranking but I have been having trouble in getting in the Power 150 ranking.

The Power 150 submission is very strict in accepting new Blogs.  Todd came up with a measurement and point system in order to rank blogs accordingly.  It uses a basic multimetric algorithm to obtain a final ranking based on the sum of eight sources, seven of which come from Google, Bloglines, Alexa, Yahoo! and Technorati.

On Wednesday, I received an e-mail stating I got accepted and I am so excited to display my Power Age 150 badge!!

This Java Scripted Badge below should update my Current Rank out of 998 (At the time of this post)

Post from: Social Media Vision

Social Media Vision has been accepted in AdAge Power 150 Ranking

Lil Wayne has a saying about why he believes he is the “Greatest Rapper Alive”

“I don’t think I’m better than anybody personally. I don’t think I’m better than anybody spiritually. I don’t think I’m better than anybody in any way or form or fashion. But as far as this rap thing, I think I am better than everybody. I’m a competitor and I hope everybody feels the same way about their craft.“

Love him or hate him there is one thing about Lil Wayne that makes a good point and that is believing you are the best in your craft will make you the best in your craft especially in competition.

Regardless of Lil Wayne saying this and self-proclaiming it, most people in the music industry will tell you that they agree with the saying. 

You know sometimes a little confidence can exuberate you to another level, just look at Mohammad Ali who repeatedly called himself the best fighter there is and it shows.

So as a business professional we have a saying as “Dress for Success” that means dress the part, act like a million bucks and be a million bucks.  Well hand-in-hand should go the saying “Be the best” Believe you are the best in your craft and become the best.

Although I may not particularly like Lil Wayne, his saying does capture my attention and I believe its a good one to go off by.

Post from: Social Media Vision

How Business Professionals Can Learn from LiL Wayne

What type of a Tweeter are you based on your Zodiac Sign?  All results on based on the actual Zodiac signs and meaning, enjoy!

Aries – The Ram (March 21 to April 20)

This Tweeter is quick-witted, creative and adaptive.  They are very enthusiastic in what they tweet and full of energy when tweeting.  Often they highly over use exclamation points and “omg”.  Being full of energy also comes with being quick quick to anger.  This stems from being very impatient but overall they have a good sense of humor and can get along with all their followers.

*Famous Aries on Twitter Chris Brogran

Taurus – The Bull (April 21 to May 21)

Just like the Bull this Twitter user is very strong willed and stubborn.  It is very hard to convince these Twits with Retweets and Hashtags if they feel like people are driving them to do so.  However if the right Tweet and Hashtag shows up as a trusted leader they trust then they will be loyal followers.  They are natural born instructors/teachers but can be very self-indulgent so watch out for one sided tweets often with these guys.

*Famous Taurus on Twitter Mark Zuckerberg (Founder of Facebook)

 Gemini – The Twins (May 22 to June 21)

Gemini Twitter users can be very complex and dual-natured often times leading to be elusive and contradictory in their tweets.  When tweeting you may notice they are very cold one minute and very hot the next.  The Gemini Twits are in constant need of new Tweets jumping from project to projects.  A positive trait they encompass is that are very lively, youthful and communicative with witty Tweets.  They easily inspire others in ReTweets, Reblogs and have huge followers due to their great charisma.

*Famous Gemini on Twitter Russell Brand 

Cancer – The Crab (June 22 to July 22)

Cancer Twitter users are most famously known for the Mommy Bloggers and work at home Tech Dads as they are mostly very family oriented and love the home life.  Very traditional and conservative, sometimes you might see them as thick-skinned and unemotional however they are not unsociable.  They just have a time to Tweet and have a time to be solitary.  They love history and generally interested in what people are thinking which make most Cancer Tweeters great writers, journalists and politicians.

*Famous Cancer on Twitter Felicia Day

 Leo – The Lion (July 23 to August 22)

Twitter users who are a Leo are natural born leaders and are very self-confident in what they do and Tweet about.  Most Leo Twitter users are very creative and is very black-n-white with a support of or in revolt against of a certain topic on Twitter.  Leos tend to be very vocal about what they preach as they tend to have a savvy way of analyzing a situation and executing swift judgment with a beneficial outcome.  You may find Leos on Twitter to be the center of attention as they adore their followers.

*Famous Leo on Twitter Barack Obama

Virgo – The Virgin (August 23 to September 23)

Virgos on Twitter are excellent communicators in social media.  They are  intellectually enquiring, logical and enjoys being a Teacher and a Student.  They love to post Tweets as much as they love to read other Tweets.  They are not very selfish as they love working with other Twitter users on various projects.  Most notable though, Virgos are often cited as being over critcal, perfectionist and a worrier.  They strive for balance (i.e followers, replies, tweets etc) otherwise they become impatient and self-serving.

*Famous Virgo on Twitter Guy Kawasaki

Libra – The Scales (September 24 to October 23)

Libras are represented by the Scales which portrays balance and diplomacy.  This is what Libras are all about.  On Twitter they seem to have great intuition, ignoring the fakes and spammers out there and really grasping the real motives of the Twitter users.  The downfall of a Libra is that they are very indecisive, Tweeting from one point to another point of view.  They are known for having their Tweets their way or not at all.  Don’t try to sway these Libras on Twitter through politics or religion for they resent any intrusions that will bend their thoughts.

*Famous Libra on Twitter John Mayer

Scorpio – The Scorpion (October 24 to November 22)

Scorpios on Twitter are very forceful, unrelentless and exciting.  They seem to never back down in a Twitter conversation and they often lead #Hashtag conversations.  Being powerful and magnetic often makes most Scorpios on Twitter the best sales and marketing experts in the field.   They always think outside the box and creatively so its not surprisingly they often have creative blog contests or Twitter events.  The biggest downfall to Scorpios on Twitter is that they are too emotional, you don’t want to be on their bad side as they can cut you deep with resentment being voiced through their social media channels.

*Famous Scorpio on Twitter Gary Vaynerchuk (Garyvee)

Sagittarius – The Archer (November 23 to December 21)

Saigittarians are the stars of the show.  They are extremely optimistic when they Tweet and crave excitement which makes them great entertainers and conversationalists.  Sagittarians are the best Twitter friends to have as they love to make their followers/friends happy whenever they can with their optimistic point of views in life.  Quite often on Twitter they are known to be very funny and a straight shooter never really playing any mind games with anyone.  Whatever their trade maybe whether its design, blogging or marketing they often shine when its crunch time.  They maybe known to procrastinate but when there is a great deal at stake they get things done.

*Famous Sagittarius on Twitter Britney Spears

Capricorn – The Goat (December 22 to January 20)

The Capricorn tweeters are your well reserved, practical and ambitious of the bunch.  They are often very resourceful in providing great Re-tweet posts and often are very chill in their twitter stream.  Some Capricorns often show signs of pessimistic and realism in their tweets.  Most notably though, these tweeters show great signs of organizational and goal setting traits that make them a great employee and great organizers for events.  Watch-out though Capricorns are know for being very independent in nature when doing project and rarely let others finish the work for them.  Many coders, designers and tech geeks on Twitter strive as being a Capricorn while the rest of the Capricorns are steadily climbing the latter of success.

*Famous Capricorn on Twitter Ryan Seacrest

Aquarius – The Water Carrier (January 21 to February 19)

The ever elusive Aquarius is the hardest to determine their personalities on Twitter as they always change.  Along with their ever changing personalities they are very clever and progressive thinkers.  The one word that comes to mind when you see Aquarians is “Friendly”.  The flip-side to these Tweeters is you might see a rebellious or sarcastic tweet or two.  Normally Aquarians have good taste in art and music which makes up for the Graphic Designers and Musicians on Twitter.  Along with the artsy side to them comes along the eccentric and conventional tweets but don’t worry this is what makes these guys original!

*Famous Aquarius on Twitter Ashton Kutcher

Pisces – The Fishes (Febuary 20 to March 20)

Twitter users who are Pisces are viewed as the popular Twitts.  They are very easy going, good natured, compassionate and not viewed as a threat to some of the dominant zodiac signs on Twitter.  They are never egotistical in their tweets and are often viewed as the Twitter’s peoples champs as they are the ideal Twitter friend to have.  The downfall to pisces on Twitter is that they are easily led in directions from other tweeters and are often an escapist in their visions.  Pisces are a great mystery to unravel as they always have some out of this world ideas tweeting forth.

*Famous Pisces on Twitter Kevin Rose

Post from: Social Media Vision

Twitter Zodiac Signs

Twitter not popular with Generation Y & Millennials

According to Nielsen Netview report, Twitter users are most popular among working adults rather than the Generation Y (1978 -1995) & the Millennials (1982 – 2001)

These are interesting Stats below showing that the largest age group is 35-49yr olds which make up over 40% of Twitter users.

“Breakfast Club” Syndrome

You either fall into the “Fad” crowd or “Rebel” crowd.  Most young adults would rather be unique and non-conformed as growing up they tend to be rebellious against parents and rules a.k.a the breakfast club syndrome.

Twitter has lately became more Mainstream than ever with the help of popular media shows like The Today Show and even the Presidential Specials, chances are if you have turned on your T.V lately or browsed internet articles you have ran across the term “Twitter”.  Seems like everyone is jumping on this bandwagon….except for the young adults.

In the beginning, Twitter was only known to the elite Tech geeks (Age group 16-35)  Twitter was underground and Indy.  Like most popular underground things, the inevitable is that one day they will become popular.  By becoming popular, most young adults tend to stray away from this service mainly because the utter idea of having Mom, Dad or even Grandparents get into this just makes Twitter…”Uncool”.

However, Most middle age adults are hopping on the Tech bandwagon impressively fast.  The ever popular Facebook network was just mainly for college students and now Facebook has become so popular with Adults that almost every parent out there has a profile.

I think for the most part, the young bucks out there (I am a Generation Y’r fyi) doesn’t see the “Business” and “mini-blog” core values in Twitter.  If they wanted to inform status updates, young bucks were accustomed to Myspace and Facebook platforms.  Twitter has taken on a role of a live RSS Feed Link Sharing and Business Networking which are great benefits for most Middle Age adults that may not attract Young Adults over.

Who knows, maybe the young adults will take over soon on Twitter but at this rate with the media and business aspects of Twitter, I wouldn’t count on it.  Very interesting stats indeed though.  What do you think?

Post from: Social Media Vision

Twitter Doesn’t Smell Like Teen Spirit

Normally I don’t just create posts focused around a Video but a good web designer buddy of mine posted a link on Facebook today in which I am surprised that I haven’t seen before.

The video is called “Did you know” and its a Fantastic video on the progression of information technology, researched by Karl Fisch, Scott McLeod, and Jeff Bronman.

If you haven’t already known that Technology and Social Media is paving the way for the future, please watch this great video on some interesting Statistics you might find interesting.

Enjoy.

Post from: Social Media Vision

The progression of Social Media & Technology and why you need to embrace change